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The DMA Digest is an edited gathering of information relative to DMA United's business model. With the goal of propelling deal flow and internal awareness, the criteria we use in selecting these topics is reflective of our company philosophy: innovation is born from a polycultural and multi-disciplinarian environment.

Why podcasting companies are getting more into scripted shows

Podcasting is going Hollywood.

Over the past year, HowStuffWorks, Gimlet and Wondery have stepped up their search for content that can be adapted into film, television, or even books as production studios snap up podcasts for high-profile films and cable TV series with A-list talent like Julia Roberts, Connie Britton and Eric Bana.

Gimlet Media, the startup that began selling film and TV rights to its shows last year, has already exceeded every 2018 goal it had set for Gimlet Pictures, said its head, Chris Giliberti. Wondery sold its podcasts’ film and TV rights to producers before the shows were formally released, said CEO Hernan Lopez.

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Senator Claire McCaskill Says She Will Not Vote to Confirm Brett Kavanaugh

Democratic Senator Claire McCaskill announced on Wednesday night that she will vote “no” on Judge Brett Kavanaugh. Kavanaugh is President Donald Trump’s Supreme Court nominee, who could replace Justice Anthony Kennedy on the bench. Kavanaugh’s already controversial nomination was made even more so when a woman named Christine Blasey Ford accused him of sexual assault.

Senator McCaskill shared in a statement posted to Twitter that while the allegations made against Kavanaugh are disturbing and merit a full and thorough investigation, that is not why she is choosing to vote no.

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Emmys 2018 Red Carpet: All the Looks

TV’s biggest stars have arrived in their Monday-night finest for the 2018 Emmys. From Regina King in Christian Siriano to Dakota Fanningin Christian Dior, here are all the must-see looks from the red carpet.

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09.18.18

Models & Photographers: Inside the New York Times Investigation

The paper’s Jacob Bernstein, Vanessa Friedman and Matthew Schneier tell BoF about their months-long probe into the sexual misconduct allegations against Mario Testino and Bruce Weber.
NEW YORK, United States — On the second Saturday in January, The New York Times Styles reporter Matthew Schneier was waiting for the Versace men’s runway show to begin inside the brand’s palazzo on Via Gesu in Milan when, just before the lights dimmed, an editor sitting across the runway glanced at his phone, looked up at Schneier and blanched.

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Shiseido CEO explains why the cosmetics giant buys start-ups

Shiseido, one of the largest cosmetics companies in the world, isn't relying on its reputation alone for business success.

Instead, the 146-year-old Japanese firm is looking to combine the knowledge of start-ups with the its own extensive experience, the company's chief told CNBC on Friday at the annual Singapore Summit.

"Everybody is looking at, you know, new fronts of businesses. Yes, so we are in competition," said Shiseido CEO Masahiko Uotani.

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A NEW WAVE OF CLINICS ARE MAKING LASERS AND INJECTABLES MORE ACCESSIBLE — AND INSTAGRAMMABLE

"I'll treat you to a little mani-pedi-Botox," is one of many "Sex and the City" quotes that will randomly pop into my head from time to time. (Watching the HBO series non-stop in high school and college apparently did something irreversible to my brain.) But I literally couldn't stop thinking about it in June when I met with Nicci Levy, the founder of Alchemy 43, which aims to become the "Drybar of Botox" by making it easier and more affordable than ever to get a quick hit of injectables at one of her four (with more to come) locations in Los Angeles.

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Emmys Red Carpet: Where Did All the Activism Go?

Ribbons were few and far between, and nary a Time’s Up pin in sight. What will become of cause accessory this awards season?
Just before the Emmys red carpet began on Monday afternoon, Time’s Up—the organization created in light of the Harvey Weinstein allegations to fight for women’s legal rights in Hollywood—sent a press release. “You may see some people wearing buttons tonight that say, ‘I Believe Christine Blasey Ford’ and “I Still Believe Anita Hill,’” it read, denoting the organization’s support of the woman who has accused Supreme Court nominee Brett Kavanaugh of sexual misconduct.

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09.17.18

Riccardo Tisci’s #NewEra Burberry: What to Expect

Sources close to Burberry say the designer’s Monday debut is likely to underscore the British megabrand’s true luxury ambitions far more than his streetwear-inflected social media teasers, reflecting a strategy rooted in both newness and upscaling.

LONDON, United Kingdom — Burberry is aiming to polish its image and position itself as a genuine luxury player alongside the likes of Louis Vuitton and Gucci, while also appealing to a millennial audience that’s thirsty for streetwear-inflected product and a stream of constant newness.

As part of the plan devised by chief executive Marco Gobbetti, the British megabrand best known for its trench coats is embracing frequent product “drops” and bringing new focus to its leather goods business, which currently lags far behind its luxury peers.

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Do robots dream of Prada? How artificial intelligence is reprogramming fashion

Who do you turn to when you can’t decide what to wear? Your best friend, maybe. Instagram, probably. People like me and magazines like this one (hopefully). But soon, perhaps, it will be none of the above. Instead, you will try on an outfit, turn to a wall-mounted, five megapixel camera with front lighting and dual-antennae wifi connectivity, ask, “Alexa, how do I look?” and within a few seconds the 1.6 watt speaker will deliver the data-driven, empirically-founded assessment.

The Echo Look is Amazon’s first “style assistant”, recently rolled out across the US after an invite-only soft launch. No UK launch date is set, but the technology – which analyses your outfit through a combination of algorithms and (human) “fashion specialists” – is set to revolutionise what technology means to style. Just four years ago, the cutting edge of technology in fashion was Tommy Hilfiger’s solar-powered phone-charging jacket. Horse-and-cart stuff, compared with what is going to happen to fashion next.

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How Facebook AI may help to change the way we shop online in the future

Facebook has had one tough quarter: data privacy scandals, shrinking margins and a market capitalization that has been trimmed by more than $100 billion as the internet giant's shares tumbled from a record $217 per share down to the $160 range. Facebook now needs to show investors and analysts that it can jump-start earnings growth to restore faith. There is one clear path for Facebook to release its embedded value and regain its mojo: artificial intelligence and predictive shipping.

The current Facebook business model is based upon renting user intelligence to advertisers.

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An 18-Year-Old Photographer Shoots the Fall Collections Sophia Wilson is not your average teen.

Sophia Wilson is not like most 18-year-old aspiring photographers. She’s already done spreads for publications like Vogue and Vice. While her peers are saving up for sneakers, she’s out shooting campaigns for Vans. And, despite her innate digital savvy, she prefers film photography for its “physical-ness.” The only tell that Wilson is a teenager is the fact that she taught herself how to use film on YouTube.

Wilson, who was born and raised in New York City, describes her photos as “utopian,” or a reflection of “how she wants the world to be someday.” When the Cut sent her a box of clothes from the fall collections, she cast a trio of models she’d long admired on Instagram for their “not stereotypical” looks and extra-curricular talents. (Lumia is a photographer; Anajah is a singer, and Camille is both a singer and a photographer.) “I thought: Let me take diversity to a new level,” said Wilson. “… And mix it with couture clothing.”

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09.14.18

Unraveling the Plus-Size Problem

While body positive marketing is more visible than ever, trendy options for plus-size consumers across categories and price points are still rare. What’s holding fashion back?
NEW YORK, United States — One week ago, as models walked the New York Fashion Week runways from Spring Place to Central Park, the industry wondered about the future of American fashion. Meanwhile on Fifth Avenue, a different kind of question was on everyone’s mind.
“When are we going to get fashion?” asked Lorraine Lee, one of over 1,000 attendees at The Curvy Con, a gathering plus-size fashion fans that took place during the September shows for the second year. As Lee stood in line for a goodie bag last Saturday, she shared her frustration with the many blouse-y options on the market for plus-size women. “Anytime we look on the runway, we see the look — even though it’s size 2, we still like it. It can still fit someone in a plus-size silhouette if they think about how it’s going to work for us.”

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Inside the Vanity Fair Best-Dressed Party

The 2018 Vanity Fair Best-Dressed party had it all: celebrities, glamour, and a perfectly Instagrammable velvet couch. Ahead, Tommy Hilfiger, Maria Sharapova, Caitlyn Jenner, and more at this year’s bash.

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Savage X Fenty Was the Show Fashion Week Needed

Last night in the Brooklyn Navy Yard, Rihanna staged the perfect lingerie runway show for Savage X Fenty. The singer launched her size-inclusive line of sexy underpinnings back in May, but this was the first time she showed it during New York Fashion Week, and she chose a high-impact format: A live performance on a runway that doubled as a stage.

The set was styled after a bio-dome, complete with a desert section, a hydroponic greenhouse, and rotating stages. Initially, it seemed like the models would come out and stand around in the collection like a standard presentation. But then two models crawled out of the backstage area moving like aliens and wearing matching lace sets, and the crowd realized this was actually going to be more like a modern dance performance.

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There's a good working theory about why Apple discontinued the iPhone X, the best phone it's ever made, only a year after announcing it

When Apple released the iPhone X last year, it was widely considered the best smartphone the company had ever made, marking a major step forward with features like Face ID and a high-end camera to rival the Huawei P20 Pro and the Google Pixel 2.

But one year later, Apple is discontinuing the phone that marked the iPhone's 10th anniversary and heralded a change in how it names its devices.

Try searching for the iPhone X on Apple's website, and you're redirected to a landing page showing off the 2018 range of the iPhone XS Max, the iPhone XS, and the iPhone XR. There's no longer anything showing the iPhone X.

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09.13.18

If You Hype It, Will They Come?

The website that helped drive demand for streetwear is going IRL with a festival called, you guessed it, Hypefest.

If you were a young male in the mid-2000s with a vague interest in Japanese denim or limited-colorway Nike Dunks or whatever it was that Pharrell was wearing that month, you may have found your way to Hypebeast, a fashion blog that was among the first to enthusiastically document trends in sneakers and streetwear.

Kevin Ma, who founded the blog in 2005 when he was a student in Vancouver, didn’t know much about fashion then. But 13 years later, the Hong Kong native sits quietly at the top of a publicly traded Hypebeast empire. His dominion includes the website, a quarterly print magazine, an online store, legions of influential fans and now a Hypebeast festival, which will take place the first weekend of October in an undisclosed location in Brooklyn with a “breathtaking view of the Manhattan skyline.”

It will be called Hypefest.

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Revolve Had a Thin Model Wear a Top That Was Meant to Highlight Fatphobia

Shopping website Revolve is coming under fire for a questionable marketing move. The retailer was selling sweatshirts by clothing brand LPA with the quote “Being fat isn’t beautiful it’s an excuse” on the front — they have since taken the item down. It’s apparently a comment that plus-size model Paloma Elsesser has heard before — the words “as said to @palomija” are printed below in a much smaller font. While it appears to be an attempt at reclaiming fatphobic messages, Revolve clearly missed the mark by choosing to put the design on a skinny model and making the quote attribution barely readable.
And the Internet had, well, a lot to say. The sweatshirt currently has a rating of 1.2 stars (out of five) on its product page, with many consumers expressing their outrage about Revolve’s decision to sell an item that seemingly perpetuates body negativity. One person called the move “heinous” and wrote, “If this is supposed to be a range of jumpers that points out hate of body types...it's doing the exact opposite...the message is not clear...it's insulting!” Another added, “Zero stars weren’t an option so I had to go with one. I can’t decide if you’re fat shaming or skinny shaming or both. Whatever it is, it’s disgusting, why are you sending negative messages to women about their bodies?”

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Why brands are using Amazon as an outlet store

The outlet mall may soon be Amazonified.

Brands are starting to use the site to offload older or damaged merchandise, moving one step closer to shedding their reluctance to sell on the platform. J. Crew, for example, recently rolled out an Amazon store for its lower-priced Mercantile label in a move that marked a shift away from a previous reluctance to do so, with its former CEO last year saying it wouldn’t sell on Amazon because Amazon “owns” the customer and could easily put best-selling items into its own private label collection.

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SNAPCHAT GIVES PUBLISHERS A NEW WAY TO MAKE STORIES AND MONEY

Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.
On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos created by the app's 191 million daily users. Snapchat will split ad revenue with the media companies from commercials that run inside the videos.
CNN is among the media companies that will use the new feature. The network had pulled out of Snapchat's premium publisher programs last year, cancelling a show called the "Update," which had been on Snapchat just four months before being abandoned.

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Get an Exclusive Look at Uber’s New Brand Revamp

The company wants to be known as a 'platform of mobility'.
he new logo is a simple wordmark that (naturally) reads 'Uber,' with a capital U, in Uber Move, a typeface that was custom-designed for the company.
Uber has spent the past year trying to convince customers that it has put its problematic reputation in the past. And what better way to usher in a new era than with a complete rebrand?

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